APS is Going out of Business
To our valued customers,
I have been extremely happy with APS’ transition last year to exclusively retailing foul weather gear and sailing apparel. The ability to focus all or our creative energies on, and share our knowledge of technical sailing gear is something that allows a specialty retailer like APS to provide an outstanding value.
This year is our first year under this new model. APS’ coming out! Both January and February were a strong start, with increased sales that exceeded our projections handsomely. Locally, our major vendors were investing in APS’ Annapolis storefront with full store-in-a-store brand builds outs which were scheduled to be finished and promoted in spring 2020, and would have transformed the existing store into a sailing brands curated experience (the first of its kind). Plus, many other initiatives were in development. APS’ new model was on the path to full realization.
Unfortunately, COVID-19 brought a new reality that everyone has been experiencing. By mid-March, sales had declined to a fraction of their normal seasonal levels. Since Maryland Governor Larry Hogan’s March 23 order to close all non-essential businesses, APS’ operations have been shuttered and all employees furloughed. We have been processing the few orders we receive online twice a week for a few hours, but other than that we have been closed, and with very minimal cash flow. With the costs incurred from properly transitioning the company to the new sales model last fall, and a closure forced right at the end of the off season (when funds are low and accumulated off season costs are highest), the financial realities have become too much, and drastic action is required in order to protect all parties to APS’ business.
Sadly, APS will be permanently closing, and all inventories liquidated by way of an online sale. I would like to thank our customers and vendors, who we have so enjoyed serving and working with. The sport of sailing and the sailing industry is full of wonderful people that make it a special place to work and play.
Most sincerely, and with gratitude,
Kyle E. Gross
Founder, Owner and President, APS Ltd.
Please note: We hope you will take advantage of our online liquidation sale. As of 5/21/20 the Annapolis storefront will be permanently closed. The Liquidation Sale is only available via the website. All orders will be shipped- Store pickup is not available.
Customer Service will only be available by email. Please send any inquiries to firstname.lastname@example.org.